Capelle Makes Waves at Miami Swim Week with Luxe Looks and Poolside Vibes

Miami Swim Week kicked off with a splash — and Capelle Miami was right in the middle of the action. As one of the most buzzed-about emerging brands in men’s luxury swimwear, Capelle Miami took center stage with a standout event at The Goodtime Hotel, South Beach’s ultimate hotspot for style and scene.

On Saturday, the brand hosted a high-energy pool party that brought out Miami’s most fashionable movers and shakers — from influencers and editors to the city’s own Real Housewife, Adriana de Moura. All came to catch a glimpse of Capelle’s latest collection, and meet the visionary behind the brand: founder and designer Antonio Rojas.

With bold prints, refined solids, and elevated matching sets, Capelle redefined what accessible luxury looks like in men’s swimwear. Editors and tastemakers lounged in pink-and-white cabanas decked out in Capelle’s signature styles, including The Switch — the brand’s temperature-reactive swim trunks that shift color from purple to blue or lemon to lime with heat. (Yes, it’s as fun as it sounds.)

The energy was pure Miami: sunshine, a little rain, nonstop music, and effortless glamour. The event embodied everything Capelle stands for — trend-forward design, premium materials, and a fashion-first mindset that doesn’t compromise on comfort or quality.

As the day faded into golden hour, one thing was clear: Capelle isn’t just a swimwear label — it’s a lifestyle. With its unique approach to men’s luxury swimwear and growing buzz among insiders, Capelle is on track to be the next big name in elevated resort wear.

Additional Resources: 

• Thrive International Acquires Capelle Miami, Expanding Portfolio Into Premium Men’s Lifestyle Market
• Transformative Trends: How Color-Changing Swimwear is Redefining Men’s Swim Fashion
• Capelle Miami Debuts at Miami Swim Week
• Togs, Cossies, Trunks, or Bathers? Exploring Swimwear Slang Across the Globe
• Featured on Telemundo and NBC: Capelle Miami Owner takes his Business from Door-to-Door to an International Brand